AI PROMPTS

Real-estate prompts you can copy, customize, and send today.

Battle-tested prompts for ChatGPT, Claude, and Gemini — built around the workflows agents actually run every week. Fill in the variables, hit copy, paste in your model. Free, no signup.

All prompts are free to copy and modify. Tested across ChatGPT, Claude, and Gemini. Customize the variables to fit your market, brand voice, and client.

Lead Generation

Cold Outreach Email to a Buyer Lead

A first-touch email that gets replies — not unsubscribes.

~10 min per lead ChatGPT 4 or Claude 3.5 Sonnet

Lead Generation

Facebook Ad Copy for a New Listing

Three ad variants ready to A/B test.

~25 min per listing ChatGPT 4 or Claude 3.5 Sonnet

Listings

MLS Listing Description

Turn raw property facts into copy that actually sells.

~30 min per listing ChatGPT 4 or Claude 3.5 Sonnet

Listings

Open House Instagram Post

Caption + 10 hashtags ready to post.

~15 min per post ChatGPT 4 or Gemini 2.0

Buyer Outreach

Response to 'I want to wait for prices to drop'

Empathetic, data-driven, no scare tactics.

~20 min per response Claude 3.5 Sonnet (best for nuance) or ChatGPT 4

Buyer Outreach

First Buyer Consultation Outline

A 45-min agenda that builds trust without overwhelming.

~40 min per consultation ChatGPT 4 or Claude 3.5 Sonnet

Closing & Negotiation

Diplomatic Counter-Offer Email

Firm on numbers, warm in tone.

~20 min per counter Claude 3.5 Sonnet (best for tone) or ChatGPT 4

Closing & Negotiation

Multiple-Offer Strategy Email to Your Seller

Walk your seller through the offers without pushing.

~30 min per offer round ChatGPT 4 or Claude 3.5 Sonnet

Marketing & Content

Weekly Market Update Newsletter

A short, useful Monday email — no fluff, no hype.

~45 min per week ChatGPT 4 or Claude 3.5 Sonnet

Marketing & Content

Personal Brand Story for Your About Page

Your story, not a recycled bio template.

~2 hours of staring at a blank page Claude 3.5 Sonnet (best for narrative) or ChatGPT 4

Operations

Inspector & Vendor Briefing

Coordinate the inspection without 12 back-and-forth emails.

~25 min per transaction ChatGPT 4 (any model works, this is structured)

Operations

Closing-Day Reminder for Your Client

Everything they need to know in one short email.

~15 min per closing Any model works — this is a structured template

Lead Generation

Sphere Reactivation Email (Past Clients)

Wake up dormant past clients without sounding desperate.

~15 min per email (and earns referrals) Claude 3.5 Sonnet (best for tone) or ChatGPT 4

Listings

Price Reduction Announcement

Reframe a price drop as a buyer opportunity, not a seller failure.

~25 min per reduction ChatGPT 4 or Claude 3.5 Sonnet

Buyer Outreach

Post-Showing Recap Email to Buyer

Capture momentum within 2 hours of leaving the property.

~20 min per showing ChatGPT 4 or Claude 3.5 Sonnet

Closing & Negotiation

Inspection Response & Repair Request

A clear, prioritized repair request that doesn't kill the deal.

~45 min per inspection response Claude 3.5 Sonnet (best for prioritization) or ChatGPT 4

Marketing & Content

60-Second Reel Script (IG / TikTok)

A scripted 60-second Reel that hooks in 2 seconds.

~40 min per Reel Claude 3.5 Sonnet or ChatGPT 4

Operations

Transaction Timeline & CTC Checklist

From contract to close — every date, every owner, in one document.

~60 min per transaction ChatGPT 4 (any model — this is structured)

Productivity & Workflow

Daily Plan from a Messy Task List

Dump your todos, get a focused day back.

~30 min of planning + recovers ~2h of focused time ChatGPT 4 or Claude 3.5 Sonnet

Productivity & Workflow

Voice Memo → Structured Showing Notes

Walk-and-talk turned into clean CRM-ready notes.

~25 min per showing Claude 3.5 Sonnet (best for messy text) or ChatGPT 4

Productivity & Workflow

Zoom / Meeting Summary + Action Items

Turn an hour-long call into a 30-second read.

~40 min per meeting Claude 3.5 Sonnet (handles long transcripts well) or ChatGPT 4

Lead Generation

Expired Listing Outreach (No-Pressure)

The most-searched real-estate prompt — softened so it actually gets a reply.

~25 min per outreach Claude 3.5 Sonnet (best for empathetic tone) or ChatGPT 4